Meet the Exit Planning Team

Certified Exit Planning Advisor®

Mark helps business owners to plan for what may be the single largest lifetime transaction: the sale of their business and transition into retirement. Mark provides education and thought leadership in the area of exit planning and is currently the president of the Exit Planning Institute, Twin Cities Chapter.

Certified Exit Planning Advisor®

Ryan works in asset management, retirement income planning, risk management, estate preservation planning and has extensive knowledge of business planning.

Certified Exit Planning Advisor®

Certified Investment Management Analyst®

Fred works with business owners, professionals, and executives in the areas of estate planning, wealth management, and insurance.

Associate Advisor Team

Maarten Rietveld

Certified Exit Planning Advisor®

Maarten works with business owners to plan their exit from business. He integrates his decades of experience working with clients to navigate their transition to retirement. Maarten holds the Certified Exit Planner Advisor (CEPA) designation from the Exit Planning Institute and he uses their Value Acceleration Model to help business owners plan for their most important transition, the sale of their business.

Santa Monica, CA

The BOSS Office Team

Jo Ann Schermann

Client Service Specialist

Jo Ann assists with scheduling client meetings, follows up with next steps, and keeps the exit planners on schedule.

Lucy Nelson

Marketing Coordinator

Lucy is our Marketing Guru. She leads all efforts with our presentations, webinars, social media, email communications, video content and more.

Annika Hansen

Operations Manager

Annika welcomes the opportunity to keep moving the company forward with this model, along with promoting the company's core values. Annika is passionate about the success of everyone around her.

Our Latest Blogs


8000 W 78th, Suite 415
Edina, Minnesota 55439



Securities and Advisory services offered through LPL Financial. A registered investment advisor. Member FINRA & SIPC.

The LPL Financial registered representative(s) associated with this website may discuss and/or transact business only with residents of the states in which they are properly registered or licensed. No offers may be made or accepted from any resident of any other state.

© 2023 Business Owner Succession Strategies. All rights reserved.